Feb 3, 2011

Fun New Fashion Line by Sofia Vergara


"The launch of a new lifestyle collection by renowned actress Sofia Vergara was announced recently. Sold exclusively through Kmart, the collection will embody the "Modern Family" star's signature style of glamour and sexiness with an air of approachability."


"The collection, which will include sportswear, dresses, handbags, jewelry, and footwear, is designed to offer young, fashion-conscious women the trend-right must-haves of each season, including figure flattering styles and fashion-forward prints and patterns that easily transition from day to night. Reflecting Sofia's unique fashion sensibilities, the brand is a modern and fresh approach to everyday style.  Kmart will be the exclusive provider and marketer in the United States for all Sofia Vergara apparel, accessories and other merchandise, available at over 800 Kmart stores nationwide and Kmart.com beginning fall 2011."


"I am thrilled to be introducing the Sofia Vergara brand with Kmart!" said Sofia Vergara.  "I wanted to work with a national retailer that would truly value a collection that provides both fashion and quality at a price women could afford."


Sofia had a main role in creating this brand, so it will capture her well, and will be perfect for her fans. Stay on the look out for her new pieces, at the Kmart website, or at a store near you.